SouthernFire
Responsibilities
- Branding
- Brand Identity
- Print Design
Overview
SouthernFire is a local BBQ restaurant in Columbia, SC. They were looking to brand their restaurant and wanted to start with a new logo. They wanted to keep the same color scheme but wanted to have a more modern look. They also wanted to have a logo that could be used on their merchandise and on their menu.
Challenge
SouthernFire was an idea with no name, no logo, and no brand. They were looking to create a brand that would be recognizable and that would be able to be used on their merchandise and on their menu. They also wanted a brand resembled the South and the BBQ culture.
Next Project
EarlyBird