Design Strategist working in Human Experience & AI Integration
— turning complex industry challenges into strategy-led, emotionally resonant design that technology alone can't replicate.
UX/UI · Technology
Amped Analytics
AmpedData is a data analytics platform designed to provide insights and visualizations for sales performance data. The platform integrates various data sources, enabling businesses to make informed decisions based on real-time analytics.
Problem
Sales managers had no dedicated tool for tracking team performance in a meaningful way. Reports existed, but they were static — pulling historical data without enabling real-time, side-by-side analysis that actually informs decisions.
Solution
An AI-driven performance platform that gave sales managers and their teams a single, interactive view of progress — past and present. Side-by-side comparisons, bookmarking, and sharing features turned individual data points into team conversations.
Deliverables
- UX / UI Design
- Product Strategy
- AI Platform
- Visualization
- Analytics
- Data Platforms
UX/UI · Healthcare
MyMedTime
MyMedTimes is a healthcare app designed to simplify the process of scheduling and managing medication refills. The app provides a user-friendly interface that allows patients to easily request refills, track their medication schedules, and receive reminders for upcoming doses.
Problem
Patients managing medications had no reliable mobile touchpoint connected to their clinical team's workflow. The existing app only supported clinician-entered data — there was no manual input option, and critically, no integration with the desktop clinical application.
Solution
The app bridged a critical gap between patient self-management and clinical oversight. Clinicians gained real-time dose adherence visibility for the first time, including alerts on missed urgent medications.
Deliverables
- UX / UI Design
- Brand Identity
- Healthcare
UX/UI · Healthcare
Custom Care
CustomCare is a comprehensive platform designed to streamline remote patient monitoring and chronic care management. The platform integrates various healthcare services, enabling providers to deliver personalized care efficiently.
Problem
The clinical team had no internal tool of their own. Patient information, service tracking, alerts, and communication were all managed through a patchwork of third-party applications — each with its own cost, its own interface, and its own gaps.
Solution
Replacing the third-party stack with a single integrated dashboard cut operational costs by approximately 40% and improved team productivity by at least 55%.
Deliverables
- UX / UI Design
- Product Strategy
- Healthcare
- Data Platforms
About
Good design tells a story. Great design tells a legacy — I'm Antonio, a Principal Designer at GoodDayGoodWork with 12+ years of experience bringing strategy, empathy, and craft to healthcare, data, and education. In a world where AI can generate, I provide what it can't: judgment, intuition, and human-centered thinking that distinguishes a product that works from one that connects.
My journey into UX/UI design began with self-taught graphic design experience during my engineering studies. Over the years, I've worked with clients ranging from small businesses to Fortune 500 companies, honing skills in strategizing, wireframing, rapid prototyping for validation, and standard design practices. I collaborate with engineers and developers to create conceptual, value-driven presentations for stakeholders and executives.
A fan of King of the Hill, Psych, Star Wars, Star Trek, and Matlock. I enjoy bright-colored shoes, shooting hoops, playing Battlefront 2 (Lando Smoke Screen), and cherishing family, mezcal, and comics. On a mission to solve visual problems and strategize brand experiences for users accessing apps or websites, while creating innovative, futuristic concepts (at least in thought).
I don't just design for industries —
I learn them
Industries I've worked in
HC
Healthcare
Clinical · Patient · Benefits
AEC
Architecture & Engineering
Firms · Infrastructure · Civil
LOG
Logistics
Transportation · Fleet · Supply Chain
DAT
Data & Analytics
AI Dashboards · SaaS
RE
Real Estate
Brand · Web · Marketing
LGL
Legal
Law Firms · Identity
FIN
Finance & Insurance
Benefits · Enrollment · UX
EDU
Education
Colleges · E-Learning
NPO
Nonprofit
Mission Brands · Outreach
B&H
Beauty & Health
Wellness · Skincare · Lifestyle
Awards
2019
HRX Project — Unum Group
Marcom Platinum
2019
Keep Unexpecting — Colonial Life
Telly Silver